Researched Perspectives

Finding the perfect tonic
Drinks, Product Evaluations

Finding the Perfect Tonic

I don’t know about you but there are times when I really enjoy a nice drink at the end of the day, and my current favorite is a gin and tonic. So, last summer I decided to try to make the “perfect” gin and tonic. My plan was simple: try multiple gins […]

Sources of Added Sugar in the diet of US Children and Adolescent
Added Sugar, Researched Perspectives

The Problem with Added Sugar

Chances are if you or your child have a favorite food, added sugar is high on the ingredient list.  Our palates are programed to crave sweetness, and food manufacturers have been exploiting this sweet preference for decades in an effort to get us to purchase and consume more of their products. This […]

understanding food packaging claims
Claims, Product Evaluations

Food Claims 101

Claims: those snippets of information that try to compel us to purchase a product.  They are everywhere, from product advertising to packaging. What is a claim? A claim is an advertising statement that is designed to elicit a product purchase. And while claims are marketing statements, US Federal Law states that these claims must be “truthful, […]